Digital Marketing Playbook


There are 5 Billion Internet users in the world as of January 2019 – and in the Philippines, there are 76 Million Internet users.

The ways businesses promote to get the attention and share of wallet of the consumers have dramatically changed because of the digital landscape.

In this course, you will learn how to play and win in the very challenging but exciting digital battlefield.

SKU: DMP2019 Category:

About the Speaker

Jason Cruz is the Head of Digital Strategy of McCann Worldgroup. He is an expert in digital- and integrated marketing solutions, social marketing and social products, as well as digital education.

He is a member of the 2017 and 2018 Digital Leadership Council of McCann Worldgroup Asia-Pacific.

He is also the designated Facebook Ambassador, by Facebook Asia-Pacific, for McCann Worldgroup Asia-Pacific.

Who Must Attend?

C-Suite Executives, Marketing Directors, Marketing Managers, Communciation Managers, Public Relation Specialists, Brand Managers, Product Marketing Managers, Market Research Analysts, Digital Marketing Specialists, Content Marketing Specialists, SEO Specialists, Social Media Marketers, Social Media Managers, Marketing Automation Specialists, Account Executives, Content Strategists, eCommerce Marketing Specialists, and Marketing Professionals in general.